Adam Tatz
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AMEX Championship Experience

Designed the look and feel for an on-site brand activation at the US Open in Pebble Beach, California. 

Created the digital and physical experience. Worked closely with the developers and the carpenters building our space.

Championship Experience

Designed the look and feel for an on-site brand activation at the US Open in Pebble Beach, California. Created the digital and physical experience. Worked closely with the developers and the carpenters building our space.

Championship Experience Tent
Our main tent featured:

  • hitting bays for interactive gold lessons
  • Museum wall dedicated to Jack Nicklaus
  • Registration kiosks to win a Pebble beach Golf bag
  • Media wall and interactive Kiosks
  • CourseLink and CourseCast

Media wall and Interactive Kiosks

On the left side of the activation was a 35ft by 6ft media wall.
This massive digital screen aggregated golf content in a dynamic infographic.

Situated in front of the wall were 6 touchscreen kiosks that visitors used to interact with the data displayed on the wall.

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CourseLink
CourseLink provided visitors a way to communicate with their social networks from the Golf course.

Cardmember Club
Member exclusive lounge along the course.